The rule they were rewriting
The real estate industry traditionally prioritized short-term gains, often overlooking the environmental and societal impacts of building design and operations.
The rule we rewrote together
Despite being a Certified B Corp and ILFI Just firm, Stok’s story was undersold. Their impact was real, but their brand didn’t reflect it. We helped Stok articulate its vision to “Reimagine the Built Environment” – amplifying their credibility, sharpening their positioning, and aligning their brand with the boldness of their mission.
Refocused the narrative
Centered Stok’s value on integration: where technical rigor meets sustainability vision, and where better buildings create better outcomes for all.
Rebuilt the brand identity
Designed a new logo and website that captured movement, momentum, and purpose - bringing together their services under one cohesive, future-facing system.
Showcased the work that matters
Put their proof front and center - +150 million square feet of high-performance real estate, net zero strategies, and carbon intelligence.
The impact
Through a clear, purpose-driven identity, Stok created the foundation to:
Resonating with visionary clients
A clear, purpose-driven narrative attracted forward-thinking partners aligned with sustainability goals.
Building a scalable brand identity
The revitalized visual identity and website provided a strong foundation for future growth and expansion.
Leadership reinforced
Stok’s innovative solutions encouraged the real estate sector to rethink its responsibility in creating environmentally and socially responsible buildings.
Stok is not only designing for today but also leading the way toward a more sustainable future for the built environment.
Copyright © 2025 5&Vine All Rights Reserved – We respect your privacy
