Stok

We began by rethinking Stok’s value proposition, crafting a new mandate titled, “Reimagine the Built Environment” to capture their core values. This inspired us to fortify the logo with improved balance and a renewed focus on authenticity. After that, we established an architecture to tell clients about Stok’s credibility and capabilities, launching a complete redesign of their website and producing tightly woven case studies. From content to graphics, every element orbited around Stok’s dedication to sustainable real estate, including their freshly animated logo that spun like the weather vane atop a building – an homage to the highest point of a building and an indication of which direction the future is heading.